
Marketing for Garages
and Workshops
Increase customer loyalty and attract new customers with strategic marketing that keeps your bays full and customers coming back

Are marketing challenges limiting your garage or workshop’s growth?
Running a successful garage or workshop requires more than just mechanical know-how. Limited budgets, lack of marketing expertise, and time constraints can leave your business stuck in low gear. When you’re busy handling customer enquiries, managing repairs, and overseeing team members, marketing often gets pushed to the back of the queue. But without a clear marketing strategy, attracting new customers and retaining loyal ones becomes a challenge.
Effective and proven marketing support tailored to your garage or workshop
With over 15 years of senior-level marketing experience in the automotive industry, my approach ensures your marketing is no longer an afterthought but a powerful tool that drives your success. You’ll gain the confidence that comes with knowing your marketing is in expert hands, freeing you to focus on what you do best – running your garage or workshop. Here’s what you can expect when you partner with me:
- Increased footfall with targeted local advertising and improved online visibility
- A stronger online presence across all channels to make it easier for customers to find and choose your business
- Personalised follow-ups, special offers and consistent communication to improve customer retention
- Effective online review management to build trust and attract new customers
- Optimised marketing spend by focusing your budget on strategies that deliver the best return on investment
- A consistent, strong, and memorable brand that resonates with your target audience
Industry-specific marketing support tailored to your garage or workshop

Marketing Consultancy for Garages and Workshops
Focused advice will help you refine your customer engagement strategies, improve your online presence, and position your business as the go-to choice for automotive services in your area. From increasing brand awareness to retaining loyal customers, the right consultancy delivers results.

Marketing Audit and Review for Garages and Workshops
Understand how well your current marketing efforts resonate with customers by identifying strengths and weaknesses in your approach. This will enable you to develop targeted marketing strategies that improve customer loyalty and attract new business.

Marketing Strategy for Garages and Workshops
Increase customer loyalty and repeat business by implementing a strategic approach that analyses local market dynamics and customer preferences. This will improve your garage’s profile and help it remain the first choice for automotive services in your community.

Marketing Planning for Garages and Workshops
Increase customer loyalty and repeat business with a detailed marketing plan that identifies key marketing channels and engagement strategies tailored to your local audience. This will help ensure your garage remains the preferred choice for automotive services in your area.

Marketing Campaign Management for Garages and Workshops
Increase your customer base with targeted marketing campaigns that resonate with your local audience. By ensuring your marketing efforts are consistent and impactful, you can generate more bookings and improve customer loyalty.

Outsourced Marketing Director for Garages and Workshops
Benefit from expert marketing guidance without the need for a full-time employee. With a clear focus on your specific market, your marketing efforts will consistently engage customers and improve your reputation in the community.

Marketing Mentoring for Garages and Workshops
With expert guidance, your marketing executives will learn how to create and execute campaigns that improve customer loyalty and generate more bookings. They’ll gain a deeper understanding of how to engage local customers and promote services effectively. This hands-on mentoring builds confidence and skills, leading to better marketing outcomes for your garage or workshop.

Extremely organised and knowledgeable, especially when it comes to both local and regional marketing. If you need help with a new brand campaign, have a new idea or need help with brand awareness, then look no further – Anderlea is the smart choice.
Always enjoyed our conversations on the overall return on investment and couldn’t have achieved the lead generation figures without her key eye for detail, passion and support. Thank you.
Chris Bate – Hyundai
I’m Anderlea, your automotive marketing partner

Helping you attract more customers and stay ahead of the competition.
Here’s how you can benefit:
- With over 17 years of senior-level marketing experience in the automotive industry, I understand the unique challenges your business faces.
- You can access marketing services that adapt to your needs—whether you need an outsourced marketing director or strategic marketing planning expertise—without being tied into lengthy contracts.
- My approach helps you achieve measurable results, from increasing showroom traffic to increasing online enquiries.
Why partner with me?
- I’ve worked with top automotive brands like Honda, Hyundai, SKODA, Suzuki and Volkswagen, bringing a wealth of knowledge to your business
- You’ll improve your customer experience, increase your retention rates, and secure more positive reviews by focusing on what matters most—your customers.
- As a Chartered Marketer and Member of the Chartered Institute of Marketing, you can trust that my strategies align with the latest industry standards, giving you confidence in your marketing efforts.


I got in touch with Anderlea after a spell working with her a few years ago. She delivered excellent work in a very timely manner. She really knows her stuff and has a huge enthusiasm for what she does. We will certainly continue to use her excellent services and I look forward to working with her again.
Richard Martin – Ron Brooks Motor Group

Let’s get started.
Get in touch
Ready to drive growth for your automotive business? Book a consultation to discover how specialised marketing support can help you stay ahead of the competition